Marketing is typically defined as, “the action or business of promoting and selling products or services.” (Hubspot). A Marketer is constantly trying to persuade their potential customers that their company has the best product or service. However, I think Marketing is more than just promotion and selling. It is dynamic, creative and there is always a new challenge to conquer.
What initially attracted me to pursue a career in the field of Marketing was the creative aspect and it is still what I love most about my job 10 years into my career. I get to be creative every day. Whether it is designing a poster, a trade show display or writing a newsletter, my imagination comes to life via the medium I choose.
Today, what makes me excited to go to work is not only the creative aspect but also the lack of routine and the challenging projects I get to tackle. I get to use my creative problem-solving skills to overcome any challenges that may come my way. I never stop learning and growing in this ever-evolving field. I can’t wait to see what the future has in store for me next.